Step and Repeat Media Backdrops
Wanting to announce your presence? Using a step and repeat banner will do the job. What is a step and repeat banner? It is a banner that is used as a photographic backdrop. The logos are repeated in a step pattern all over the banner. This means that no matter who is photographed, the company name or logo will always be seen. This is a fairly large banner, whose top will not be seen in photographs. The banner material is usually matte so as to be non glaring. This will ensure that there is no glare in any type of photographs.
You see these step and repeat banners everywhere. If you will think back to any type of public news conference, the backdrop is usually a step and repeat banner. These banners are used almost everywhere that a publicity opportunity presents itself. From the NBA to NASCAR, these banners promote the sports world. In the world of news reporting, the backdrops also can be called a step and repeat wall. This is the same effect and is used for the same purpose. For Hollywood press parties or publicity events, the backdrops are step and repeat as well.
Step and repeat banners and walls are a useful publicity tool for any type of press gathering. This promotes either the business or the event and ensures that the name is gotten out there with little trouble. This is used expressly for the purpose of promotion and it is a tool that is very effective in that effect. When you see any type of press gathering or social gathering, you will more than likely see one or more of these step and repeat banners all over. It is a way to publicize the event or gathering for all to see.
This is a very effective marketing tool to promote a service, event or other type of public relations in order to get the name, product or service out into the public eye, therefore giving them maximum exposure. This is useful when you are trying to promote anything, such as for instance an AIDS charity ball. This is a way to get the name of the event out into the public eye and it just gets better with all the celebrity adding focus to the event. The banners are really hard to miss and make a statement that says this is who or what I am.
Whenever an event needs to really publicize their event, a step and repeat banner will be ordered for the event, with the event or company name prominent on the banner. It will be positioned prominently where everyone can see it and be photographed with it. This just increased the exposure and the publicity will then increase. It is a cost effective way to publicize an event or charity and it will definitely get noticed by the public at large. There is no way to miss the advertisement and adding celebrities or speakers just increases the exposure.